Google Ads / PPC
Clicks are lovely. Customers pay the bills.
Reach people looking for what you sell, with campaigns connected to relevant landing pages and a sensible way to measure enquiries.
When it makes sense
Sound familiar?
You want to reach buyers actively searching, or an existing account is spending money without a clear picture of enquiry quality.
What the work can include
- Search campaign strategy
- Keyword and negative keyword research
- Advertising copy and landing pages
- Conversion tracking and campaign review
How we approach it
Start with the outcome.
We agree the offer, locations, budget and what counts as a valuable enquiry. Campaigns, landing pages and tracking are considered together, then reviewed using the information available.
Good to know
Advertising spend is separate from management costs. We cannot guarantee a cost per lead or a number of sales; your market, offer, budget and follow-up all matter.
Talk about google ads / ppcConnected thinking
The other pieces matter, too.
Your message, website, marketing and follow-up all shape the customer’s decision. We help you see where the gaps are.
Explore all services ↗Got something worth shouting about?
Let’s get it
out there.
Tell Matthew what you’re trying to achieve.
We’ll work out a sensible next step.